Course |
Author |
Title |
Publishing House |
Year |
Strategy – 3SG408 |
Bob De Wit, Ron Meyer |
Strategy : An International Perspective by Bod De Wit and Ron Meyer |
Cengage Learning India Pvt.Ltd |
2014 |
Advanced marketing – 3MG713 |
Russell Edward |
The Fundamentals of Marketing |
Bloomsbury Visual Arts |
2017 |
Advanced MNG – 3MA712 |
SCHERMERHORN, J R. |
Exploring management |
John Wiley & Sons |
2012 |
Decision Making – 3MA714 |
ARIELY, D. |
Predictably irrational : the hidden forces that shape our decisions |
HarperCollins |
2009 |
MIcro – 3MI707 |
N. Gregory Mankiw |
Principles of Microeconomics, |
Nelson |
2020 |
Research Methods – 3CV701 |
BRYMAN, A., BELL, E. |
Business Research Methods |
Oxford University Press |
2011 |